{"id":3593,"date":"2026-07-02T10:01:48","date_gmt":"2026-07-02T08:01:48","guid":{"rendered":"https:\/\/www.abacus-cf.com\/en\/?page_id=3593"},"modified":"2026-08-18T11:33:20","modified_gmt":"2026-08-18T09:33:20","slug":"references-product-details-page-crosscan-neu","status":"publish","type":"page","link":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/","title":{"rendered":"References – Product details page – Crosscan"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Anonymous strategist acquires
                                 100 % of Crosscan GmbH<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

We designed and managed the M&A process \u2013 with a clear focus on finding the best partner for Crosscan.<\/h4>

The company Crosscan:<\/h6>

Crosscan GmbH, based in the Ruhr region, is one of the pioneers of cloud-based retail analytics platforms in Germany. Since its foundation in 2003, Crosscan has been supporting B2B clients in the retail sector in particular with highly accurate footfall counts and visitor analytics for data-driven and efficient space management.<\/p>

Crosscan\u2019s systems are in use worldwide and provide globally active retail chains and property operators with real-time metrics such as visitor and passer-by data, dwell times and demographic information. This enables retail spaces to be optimised in a targeted manner and locations to be managed on the basis of data.<\/p>

The challenge<\/h6>

The transaction was prompted by a strategic realignment on the part of the existing shareholder. Against this backdrop, the aim was to find a suitable new shareholder who would provide reliable support for Crosscan\u2019s future development.<\/p>

At the same time, the process was to be conducted in a structured, professional and orderly manner, in the interests of all parties involved. We were mandated to identify a suitable buyer, to manage the entire M&A process and to guide the management team through the transaction in a spirit of trust.<\/p>

The solution: a private equity firm as a partner<\/h6>

As part of a sell-side process that we initiated and managed, we were able to secure an anonymous strategic investor with an excellent strategic fit. The buyer provides Crosscan with the foundation to further expand its existing market position in retail analytics and footfall measurement and to secure its long-term growth.<\/p>

We were responsible for the entire M&A process \u2013 from developing the transaction concept and preparing professional process documentation, through identifying and approaching suitable investors, to supporting the due diligence process and the notarised completion of the transaction. For the client, this resulted in a structured, efficient process with a suitable strategic partner.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
KEY FACTS<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
Anonymous strategist<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Sector:
<\/strong>Retail analytics, footfall measurement, data-driven space management<\/p>

Deal type:
<\/strong>Sale of 100% of the shares<\/p>

ABACUS\u2019s role:
<\/strong>Exclusive sell-side M&A advisory services<\/p>

Closing date:
<\/strong>May 2024<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Are you planning to sell your business as part of a strategic realignment and looking to find the right buyer? Learn more about our M&A advisory services for business sales.<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Anonymous strategist acquires                                  100 % of Crosscan GmbH We designed and managed the M&A process \u2013 with a clear focus on finding the best partner for Crosscan. The company Crosscan: Crosscan GmbH, based in the Ruhr region, is one of the pioneers of cloud-based retail analytics platforms in Germany. Since its foundation in 2003, Crosscan […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3593","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nCrosscan: Sale to a strategic investor | ABACUS<\/title>\n<meta name=\"description\" content=\"ABACUS advised on the sale of Crosscan to a strategic investor, securing further growth in retail analytics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Crosscan: Sale to a strategic investor | ABACUS\" \/>\n<meta property=\"og:description\" content=\"ABACUS advised on the sale of Crosscan to a strategic investor, securing further growth in retail analytics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/\" \/>\n<meta property=\"og:site_name\" content=\"ABACUS EN\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-18T09:33:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1181\" \/>\n\t<meta property=\"og:image:height\" content=\"789\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/\",\"url\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/\",\"name\":\"Crosscan: Sale to a strategic investor | ABACUS\",\"isPartOf\":{\"@id\":\"https:\/\/www.abacus-cf.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein-300x200.jpg\",\"datePublished\":\"2026-07-02T08:01:48+00:00\",\"dateModified\":\"2026-08-18T09:33:20+00:00\",\"description\":\"ABACUS advised on the sale of Crosscan to a strategic investor, securing further growth in retail analytics.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#primaryimage\",\"url\":\"http:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein-300x200.jpg\",\"contentUrl\":\"http:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein-300x200.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.abacus-cf.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"References – Product details page – Crosscan\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.abacus-cf.com\/en\/#website\",\"url\":\"https:\/\/www.abacus-cf.com\/en\/\",\"name\":\"ABACUS\",\"description\":\"Referenzen aus M&A-Transaktionen und Corporate Finance\",\"publisher\":{\"@id\":\"https:\/\/www.abacus-cf.com\/en\/#organization\"},\"alternateName\":\"ABACUS\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.abacus-cf.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.abacus-cf.com\/en\/#organization\",\"name\":\"ABACUS\",\"url\":\"https:\/\/www.abacus-cf.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.abacus-cf.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2023\/10\/logo.svg\",\"contentUrl\":\"https:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2023\/10\/logo.svg\",\"width\":740,\"height\":184,\"caption\":\"ABACUS\"},\"image\":{\"@id\":\"https:\/\/www.abacus-cf.com\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Crosscan: Sale to a strategic investor | ABACUS","description":"ABACUS advised on the sale of Crosscan to a strategic investor, securing further growth in retail analytics.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/","og_locale":"en_US","og_type":"article","og_title":"Crosscan: Sale to a strategic investor | ABACUS","og_description":"ABACUS advised on the sale of Crosscan to a strategic investor, securing further growth in retail analytics.","og_url":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/","og_site_name":"ABACUS EN","article_modified_time":"2026-08-18T09:33:20+00:00","og_image":[{"width":1181,"height":789,"url":"https:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/","url":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/","name":"Crosscan: Sale to a strategic investor | ABACUS","isPartOf":{"@id":"https:\/\/www.abacus-cf.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#primaryimage"},"image":{"@id":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#primaryimage"},"thumbnailUrl":"http:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein-300x200.jpg","datePublished":"2026-07-02T08:01:48+00:00","dateModified":"2026-08-18T09:33:20+00:00","description":"ABACUS advised on the sale of Crosscan to a strategic investor, securing further growth in retail analytics.","breadcrumb":{"@id":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#primaryimage","url":"http:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein-300x200.jpg","contentUrl":"http:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2026\/06\/AdobeStock_132242181_klein-300x200.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.abacus-cf.com\/en\/references-product-details-page-crosscan-neu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.abacus-cf.com\/en\/"},{"@type":"ListItem","position":2,"name":"References – Product details page – Crosscan"}]},{"@type":"WebSite","@id":"https:\/\/www.abacus-cf.com\/en\/#website","url":"https:\/\/www.abacus-cf.com\/en\/","name":"ABACUS","description":"Referenzen aus M&A-Transaktionen und Corporate Finance","publisher":{"@id":"https:\/\/www.abacus-cf.com\/en\/#organization"},"alternateName":"ABACUS","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.abacus-cf.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.abacus-cf.com\/en\/#organization","name":"ABACUS","url":"https:\/\/www.abacus-cf.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.abacus-cf.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2023\/10\/logo.svg","contentUrl":"https:\/\/www.abacus-cf.com\/en\/wp-content\/uploads\/sites\/3\/2023\/10\/logo.svg","width":740,"height":184,"caption":"ABACUS"},"image":{"@id":"https:\/\/www.abacus-cf.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/pages\/3593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/comments?post=3593"}],"version-history":[{"count":27,"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/pages\/3593\/revisions"}],"predecessor-version":[{"id":3945,"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/pages\/3593\/revisions\/3945"}],"wp:attachment":[{"href":"https:\/\/www.abacus-cf.com\/en\/wp-json\/wp\/v2\/media?parent=3593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}